Data is key to business success, and with the right data, you can reduce waste, improve productivity, and increase efficiency. With the amount of data in the world doubling every few years, data analytics software is more important than ever to make effective use of that data. Here are 5 benefits of using data analytics software that you can use to help grow your business:
With data analytics software like Birst, you can easily access regular snapshots of your sales pipeline to measure how quickly and smoothly your business is running. In an instant, without the need to crunch numbers or wait for another department to get back to you, you can access sales forecasts and compare the forecasts with your organization's actual performance and goals. When this kind of information is combined with insight into the customer life-cycle gleaned from multiple data sourceslike purchases, usage, and account profiles, your sales representatives have the data they need to upsell and cross-sell more effectively.
Data analytics software takes over much of the mundane number crunching that eats up your employees' time. With the right software, you can not only reduce the amount of time employees spend on business intelligence tasks like collecting and combining data and creating ad hoc reports, but also get your analytic insights more quickly. With employees free to spend their time more efficiently, you'll see the kind of increased revenue that comes with better target marketing and sales.
Big data analytics is quickly becoming a crucial way that successful companies use to outperform their competitors. Those businesses that adopt the tools necessary to take full advantage of the data available early-on in the process have a substantial advantage over other businesses and can compete on a whole other level. This is possible not just because data analytics software gets you access to large amounts of data, but because it aggregates data from multiple sources, including sources you might not expect,and pulls it all together to make sense of disparate streams of information.
Increasingly, customers expect to receive real value from companies who use their personal information, typically in the form of customer service that goes above and beyond and is personalized to the individual consumer. By personalizing your offerings through data analytics software, you not only provide a better customer experience, but you also realize lower costs in advertising and higher revenue from more precise target marketing.
With comprehensive, real-time reports on your operations and your customers, you're in a much better position to innovate. With the right data analytics software and the expertise necessary to put it to use for you, you may find ways to innovate your operations, change the way you work with customers, revolutionize your relationship with suppliers, or become aware of whole new opportunities to generate revenue.
Data analytics software can give you an advantage over the competition, increase efficiency and sales, allow you to offer better customer service, and make it easier to innovate. But the benefits only come when you know how to use your software to the best possible advantage.
Contact ECS Reporting Solutions today for a free consultation to learn more about how we can make your software work better for you to improve business performance and enhance your reporting capabilities.